It is clear that the new privacy policy is aimed at businesses and to make it easier for Facebook to show personalized ads. If users want to continue using this app they need to accept their terms and policy. The new privacy policy is a new sign of WhatsApp’s deep integration into Facebook companies. ... Salve further explained. but it hardly makes a good amount from users in India and Africa. The new privacy policy notification pops up on WhatsApp every day, however, the users can make their decision whether they want to accept or reject the new update in almost a month. So, it seems like WhatsApp is forcing its users to accept their new privacy policy. What the new update says. Policy update on even deleting your WhatsApp account: You can’t even delete the app once and for all and stop worrying about it. WhatsApp has been sharing data with Facebook for years now. The biggest problem with WhatsApp’s new privacy policy is that it is enforcing it on its users in India. WhatsApp on the recitation of the policy, explained that it would be sharing the users’ information with all of its Facebook Companies to operate, provide, improve, understand, customize, support, and market its services, at times when you install, access or use its services. Is WhatsApp Storing Messages? WhatsApp’s new privacy policy is designed to target consumer behaviour and preferences which will be shared to its parent company Facebook. No, as per the WhatsApp. The new policy explains how businesses get data when a user interacts with them on the platform: content shared with a business on WhatsApp will be visible to “several people in that business”. many apps updates their services occasionally. Getting new updates on Apps is a normal thing. Do I need to accept this Whatsapp New policy update? In the new privacy policy Whatsapp stated that, “When you message with a business on WhatsApp, keep in mind that the content you share may be visible to several people in that business.” This clearly means that your data can reach third party service provider while you connects with any Whatsapp business. Why WhatsApp changing its privacy policy? Key updates include more information about WhatsApp's service and how it processes data, how other Facebook hosted services store and manage their WhatsApp chats and how WhatsApp will partner with Facebook to offer integrations across the Facebook Company products. Whatsapp only stores a message only when it cannot be delivered immediately. But, so far, users could opt-out of this data sharing from WhatsApp Settings. Unfortunately, WhatsApp did a terrible job explaining what was new in its privacy policy. It took me and Kash, a data-privacy rock star, a good amount of reporting to understand. The new Update says, WhatsApp is updating its terms and privacy policy. WhatsApp’s privacy policy was an attempt to explain that change, but many users interpreted it as WhatsApp comprising the privacy focus it was known for. Facebook makes around $7 from each user in countries like the USA, UK, France, Canada, etc. This time, the new privacy policy update makes data sharing with Facebook mandatory, along with a few other changes to specify how data sharing works for users interacting with WhatsApp Business accounts. The new privacy policy highlights that if someone only deletes the WhatsApp app from their device without using the in-app delete my account feature, Then that user’s information will remain stored with the platform. According to the policy of WhatsApp, once the message is delivered, it will be not be stored on the server. This time Whatsapp gives a deadline to all users to accept the new policy till 8 February 2021. 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