How to Find a Sponsor as a Beginner Triathlete. For example, if youre targeting fitness brands, the decision-maker will want to see that youre a source of inspiration and advice for your audience. One of the biggest mistakes drivers make is getting too lost in their own heads. Disagree 0.87%. Create a clear list of features and benefits that you can pick and choose from. Description: Thank you for your interest in sponsorship from Summit Racing Equipment. Start to search for similar businesses that might be a better fit (based on size/locality/product etc.). Steps. Nationally Televised. Do you have a special story? I tend to either look through my LinkedIn contact for potential sponsors or look at the exhibitors for trade shows and conferences. Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. 2. And, as always here at Race Directors HQ, we start from ground zero Let's start with what sponsorship isn't. In the same way, youd be working hard on the track and looking for consistency from lap to lap, this applies to your approach to sponsorship for motorsport too. Dirt Track Racing Sponsorship Proposal is a perfect instrument for witnessing thrilling events. Think about those reasons you stand out. Write down all important facts, such as the biographies of the racers and the team's success rate. This is a more simple document that tells your story. Many more also emulate a classic livery because it looks really cool, without any form of compensation. Include bosth posed shots around the car, so the sponsor gets to know your face, and shots of races. 20+ FREE Racing Sponsorship Proposal Samples in PDF, Download 26 BEST Baseball Scoresheet Templates [PDF, EXCEL, WORD], Professional Apology Email to Customer Templates, Tips for Writing a Memorable Farewell Email with FREE Templates, Writing a Kind Job Rejection Letter [FREE Samples in Word & PDF], How to Write an Open House Invitation Email (with Samples), 16+ Official Statement of Account Templates [in Excel & Word], Writing a Formal Letter to Request Raise in Salary (FREE Templates), Local Racing Tournament Sponsorship Proposal Sample, Individuals Racing Sponsorship Proposal Sample, Racing Sponsorship Proposal Request Sample, Electrifying Racing Sponsorship Proposal Sample PDF, Special Racing Sponsorship Proposal in PDF, Motor Sport Sponsorship Proposal PDF Sample, Simple Racing Sponsorship Proposal Sample, Off Road Racing Sponsorship Proposal Document, How to Write an Effective Racing Sponsorship Proposal? advertising would be on a very exclusive race-car, seen at Western Springs, Huntly Speedway, Stratford Speedway and other New Zealand Speedway tracks, car shows, promotional events and community appearances. People regularly contact him asking for free parts in exchange for running a couple stickers. The best way to learn about racing sponsorship is to read as much as you can about the subject. Once youve established a bit of a rapport (2-4 messages), dont be afraid to link what you do to whats being discussed. Theres hard work involved but the secret is consistency, especially once youre all set up and in the swing of things. The Issuu logo, two concentric orange circles with the outer one extending into a right angle at the top leftcorner, with "Issuu" in black . Easily Editable, Printable, Downloadable. Drag racing is a sport that needs a lot of money to support it. A racing sponsorship proposal is much like sports proposal but the template should be somewhat racing oriented and it must highlights racing as primary facet of the proposal. However, when you intend to write a racing sponsorship proposal from scratch, you must know about its basic elements which are explained below. Think about the problem you will help solve and the goals youll help reach. First, provide a history of you and your racing team. It is a document that seeks help from sponsors to help them with their racing careers. Draw your signature, type it, upload its image, or use your mobile device as a signature pad. These should not be too frequent, but frequent enough to make sure sponsors are kept up to speed with the successful delivery (or upcoming delivery) of key sponsorship initiatives. Social media is king. The racing team approaches a mid to high scale business organization asking them for sponsorship. 1. In return, the business organization gets the necessary advertisement and promotion which increases its brand awareness and reach. Once you get the sponsorship agreement wrapped up, the real work has only begun. You're the solution to their problems pitch yourself that way, rather than presenting your favorite things about yourself and some special award you got hoping they bite. Proposal for Auto Racing Sponsorship by Moorespeed Race Engineering 2131 Theo Drive Austin Texas, 78723 512.474.7223 www.moorespeed.com. Building relationships is an often-overlooked part of the sponsorship process because so many drivers are eager to move things along too quickly. Get involved in relevant discussions around motorsport and your niche. 7I@5n3'~F4Ea Y}l.kZxsBH\b;vaMwvwWqu'_P\>v9$jdH&HGoJF4FD@np=iU'Eht8zst- i[mZx*4gI" ^ @JiA %PDF-1.4 % No Money Motorsports, Ultimate Spec Miata Handbook for BUDGET racers No Money Motorsports. Many people think sponsorship is easy: Sponsorships are not charity. Your pitch emails need to work really hard for you if your proposal doesnt include any kind of value proposition or information on how youll help a business reach its goals. Want to race with packed stands and screaming fans? . Sponsorship is much more than whether or not your car is a good platform to showcase their parts. You never know, something. Do research about the company. Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. Keep that in mind when frustration sets in along the way. Keep this in mind with everything you do regarding sponsorship. endstream endobj 73 0 obj <>stream If you want to run in one of the very few racing series that do get sponsors and prize money? Download this 100 percentage editable presentation and get access to our highly . . We are a Military Team that runs in Michigan . Will you sponsor my race car? You need to show up to a potential sponsor with a persuasive, well thought out plan. Why is it better than everyone else's? Tell us about it. 1. Consider what will be most impressive to the types of sponsors you want to target. When it comes to drafting your proposal, you can use either a presentation or document format. 2011 team racing sponsorship proposal our desire. Racing Mentor offers a motorsport proposal template thats editable in Keynote and PowerPoint but its not for everyone. I spent some time working for a good friend in his race shop. vve Increase sales? Once youve found the business youd like to approach, think about what their goals are. This is by far the most useful and engaging type of proposal and the kind the template will help you create. Its so much easier to close a sale with someone youve already built a rapport with. The kind a marketing agency might present to a client they want to get on board. Some of the more common types of sponsorship are: What sponsors look for in any sponsorship is a good return on their investment of time, funds and other resources - what is commonly known as the sponsorship ROI. "What does my event have to offer to potential sponsors?". But there are two big things that help you find success. No matter what you do, try and bring consistency into all elements of this process. Dont let imposter syndrome get the best of you. If you did, then it should be pretty easy to get them to renew but if you dont think youre doing what you promised, this needs to be addressed early on. 1. There is still intense competition, egos, and red mist, But its nothing like racing where your seasons funding and career is on the line. In your sponsorship project, do the following: If you don't use a specialist project management tool, you can set everything up on a spreadsheet with different tabs for different sponsors. Ask the sponsor for a specific amount of money. Go in with no agenda, otherwise, itll come across as disingenuous. If you are looking for racing sponsorship proposals, you are at the right place. Once youve got an idea of this, think about the features youll offer to help a business reach its goals. Everyone from the outside thinks that everyone racing cars has sponsors. It will not offset all your costs for an entire weekend, but they can go a long way to lowering your expenses. Fast Feb is back but its looking a little different for 2023! Go to download 1341x1757, Sponsorship Levels Very Sponsorship Proposal Format - Sponsorship Package Template PNG image now. A picture of you in your race suit. Because if a sponsor actively invites sponsorship requests you can be sure that: Luckily for you, we've put together the largest database of current direct-application sponsorship opportunities, featuring dozens of potential sponsors from all different kinds of industries. endobj We are currently pursing sponsorship for the upcoming race season, and we can create a package to suit your. Your approach should include details of how youll provide value to them. It's now time to decide whom to approach and how to get them interested in sponsoring your race. Use a word processing program or design software to intersperse the digital photographs you took throughout the letter. Do your posts get engagement? Sponsorships help defray these costs. This high quality transparent png images is totally free on PNGkit. In fact, all the hard work of renewing a sponsorship deal is done during the race season when youre carrying out your work. 0000054541 00000 n 02. Try and see the positive in every situation. It will be worth it. How will your sponsor assess the sponsorship and whether it has been a success for them? Generic sponsorship proposals have little chance of convincing would-be benefactors. This will help you catch the decision makers eye but dont forget just how important content is in all this. Dear Sponsor Man, I e-mailed you yesterday but did not get anything back. Before you even consider approaching a sponsor, put together a sponsorship . Consistency is all about keeping going. What is the sponsor trying to get out of a potential sponsorship of your event? Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? Podcast 032: How to Maximise Opportunities on LinkedIn, Podcast 031: How to Make a Winning First Impression, Podcast 025: How to Make the Most of LinkedIn, Podcast 010: Why Business-Minded Drivers Succeed, Get Paid to Race pages: 107-114 and 129-132. Click the link below to read more. For those of you that have your email pitches down to a tee, and have a little bit of design knowledge, a template might be a little pointless. s !1A"3Qa5RSTrt#$2BqUb A sponsorship proposal is a document submitted by a not-for-profit agency, charity, foundation, or event services company to a potential sponsor. If youve followed the steps above, you should know: Plenty about the business to personalise your pitch. 2011 Team Racing Sponsorship Proposal Our desire . Until recently, this was called the Busch Grand National Series. Single sponsor entire race car and enclosed trailer: $5500 * Indicates primary sponsorship. Make it very clear why you stand out over other drivers a niche that goes beyond motorsport can really help you here. 0000002058 00000 n NHRA/National Dragster. A section about the car your drive. The NHRA secured its new title sponsor, Camping World, after a series of interactions . This all comes down to value. Although it is tempting to spend your first meeting with the sponsor pitching your event to them, try to resist the temptation and instead use the meeting to understand what the sponsor's objectives are. The template proposal sponsorship comes in A4 and US Letter size. Have a question? So fo ahead, drop them in the comments section below. Our team becomes an extension of the marketing department of our sponsoring corporations or . This clean sponsorship proposal design fits all kinds of projects. Feel free to email jess@racingmentor.com. All forms provided by US Legal Forms, the nations leading legal forms publisher. Connor Carrell Racing 7757 Cedar Glen Way Middletown Ohio 45042 Tax ID: 85-1748074 CCR Sponsorship Proposal Form Please Remit Payment to: Connor Carrell Racing 7757 Cedar Glen Way More >> 1 Year; $200.00: 3: 210901: Connor Carrell . Without sponsors to impress or big prize money to win, were racing simply for the fun of it. The proposal should include the background information of the team, a driver profile, geographical information about the racetracks, and the levels of sponsorship with pricing and items or services included. The car sponsorship proposal template is a sponsorship proposal that you write when you need to buy a car for either racing, among many more duties. This proposal contains proprietary and confidential information of EVSR and Entropy Racing . Here's a few tips on drafting that all-important first email or conducting your introductory call: Including an attachment showcasing some key aspects of your event is ok. There are plenty of great articles, podcasts, and books directly pertaining to creating a good. This might shift and change over the years, and thats fine, but at its core, its about how you present yourself to your audience and sponsors. Your true request is that you are asking to be part of the sponsor's sales team. It takes only a couple of minutes. They must know what they are sponsoring so that they can decide whether to accept your proposal. You need to think about why a business would spend money to sponsor you. These are great places to start. If theyre not quite right, ask yourself why. Moreover, you will further get an idea about what a racing sponsorship proposal is and how to create one. Here's what your proposal should include: A really easy way to extract demographics information for your audience it to use your website's Google Analytics data or Facebook's Page Insights for your Facebook page. Group outing packages can be set up for larger groups from your business or organization. You still need to be able to eloquently put your case across in writing. You dont show up to a job interview in flip flops with photos to show on your phone to showcase. Thanks, Hopeless Tuner. From NASCAR, to Club Racing, to go-karting. Consider yourself as a marketing agency pitching to a business. Buy tickets for a NASCAR or F1 race. Make sure you get the details for the decision-maker. Its the one form of racing where you are able to race, even at entry and grassroots levels with paying fans in the seats. A motorsport proposal template wont be for everyone. When you want to approach an organization to sponsor you for a racing event, you must present them with a professional racing sponsorship proposal. You might be messaging lifestyle brands on Instagram. Think about those reasons you stand out. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. Philange holds a Bachelor of Arts in print journalism from American University and a Master of Arts in communication, culture and technology from Georgetown University. Here's a Pro Tip: look at the other karts on the track to see what kind of sponsorships they have and then take note of it. As a racing driver you are focused, talented and ambitious in something you love to do . Following Up Your Sponsorship Proposal; Motorsport Sponsorship Guide Finding sponsors and making it to a racing grid year on year, or for the first time, can be a very daunting prospect and is more important than simply offering logos on your livery design. Getting sponsorship in motorsport requires dedication but a lot of drivers are still doing the same things that once worked and now dont. Racing is one of the most expensive sports yet the most beneficial to take part in for both athletes and businessmen. Is your account popular How many Thousands of followers do you have? I've been a passionate go-kart racer since I was eight years old and all through the years have accumulated a . Strongly Agree 78.60%. Treat the race car sponsorship proposal as a business transaction. 03. This is where you get to make a first impression and also stand out from a sea of sponsorship demands that end up in the trash bin. If you dont know what kind of content youre going to put in your proposal, the Racing Mentor template has guides and sample content to help you get it right. Will they be seen as an innovator in their company if the sponsorship succeeds? For one: Hawk performance brake pads has given me a TON of support through their Hawkbucks. Time and time again on this blog I repeat the famous quote: The best way to make a small fortune in racing is to start with a big one. There just arent many any ways to compete in this hobby and make money while doing so. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. Now that weve taken the air out of the Free money sails want to read up on some other ways to participate in Track Days and Racing? Part 2, The 17 BIGGEST mistakes you can make with your brakes on (And off) track, Also something conspicuously absent from club racing, Click HERE To see more posts by No Money Motorsports, How to go RACING 4 Popular paths to earning a competition racing license. Tallulah Philange has worked as a journalist since 2003. What makes you stand out over other racing drivers. How much work will be involved on your end in delivering on the sponsorship? With all this information, it should be easy to write a pitch that really speaks to the business and its goals. If you already have an established brand including logo, colours, fonts and tone of voice, then a racing proposal template could help you present all this in an attractive and effective way. 78 0 obj <>stream Thank the letter reader for his or her time and include all of your contact information. Whether it be a fashion show or a charity event, state what it is and explain to your sponsor why it is beneficial for . The people who get sponsors often arent the fastest or best drivers, they are the people who can get the most positive attention for the advertiser. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. No Money Motorsports, Top 15 First Track Day FAQs All you need to know in order to get yourself driving on a race track. You need to show up to a potential sponsor with a persuasive, well thought out plan. JFIF Adobe d '$''''$25552;;;;;;;;;; %%#(((((#,0000,7;;;7;;;;;;;;;; %%#(((((#,0000,7;;;7;;;;;;;;;; " Racing is an expensive sport that requires investment and sponsorship. 19 0 obj Argument template relies upon theory and the author's experience teaching this talent. It is in that follow-up meeting, also known as a discovery session, that you and the sponsor will be discussing your sponsor's needs and how a sponsorship of your event could help meet them. Step 2: Write a two to three paragraph of your opportunity. If you are savvy enough to get some sponsor support, and successful enough to earn contingency sponsor prizes, you may be able to cut a significant chunk of your seasons budget. smoga07 Limit the history to no more than two typed pages. 0000055057 00000 n Don't feel like you need to include a shiny proposal document in the first instance. Edit your sponsorship agreement team online. Then theres Entry-Pro like Pirelli World Challenge and Indycar sponsored Support Races (Global MX-5) in the middle, and Pro IMSA/Weathertech racing at the top. How do I find companies to sponsor my race car? Create a portfolio, be presentable and professional. Make your direct pitch. However you decide to build relationships with decision-makers, the goal is to warm them up to your pitch because a warm lead is so much easier to land! Similarly, a racing sponsorship proposal is a document that a racing team presents to some individual or a business to get sponsorship from them. There are so many businesses with sponsorship programmes. You also may be able to offer experiences, such as hosting the company at the race track. You might be getting involved in discussions on LinkedIn. Well also cover the steps needed to secure long-lasting motorsport sponsorship including: All the links in the further resources sections are for free content from the podcast, blog, and YouTube channel. xref If you can't use either of these for whatever reason, the next best thing would be to use Facebook's Audience Insights tool. If anything, it means the opposite. When you watch any racing event like Formula One or MotoGP racing event, you see the names, stickers, and banners of different companies or organizations everywhere. Do not plead. ?be$I&!=~DJ)*]]GVw(La( YK1s4Vt/z=Q1endstream Once you have a list of what youll offer, think about the benefit of each the direct impact that thing will have on the business and its goals. As long as you can provide value, youll go a long way. Not all benefits will be relevant to every business. Gather the history of your racing career or racing team. Take pictures of you, your team and your car. Even at the pro level, the work, luck, and talent required to make a career is astronomical. Skilfully navigating all the necessary steps to signing up a sponsor and keeping them happy will give your event a strong advantage towards long-term prosperity. So, this section must clearly answer the sponsors potential question which is What is in it for me? If the potential sponsor is satisfied with the answer to this question, it is highly likely that it will agree to the sponsorship. If you'd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look . Instead, you plan on cracking a beer and laughing with them over your in-car video once you get back the pits. Organize the proposal in sections. Research the sponsor you are targeting. What makes you different from any other person? Go more into depth with your research to get a sense of their specific goals. Enhance their brand's image? How do I find companies to sponsor my race car? It is not a donation nor is it a "favor". Our very own Frank Galusha sits down with accomplished sprint car racer, McKenna Haase, as she explains best practices for sponsorship marketing presentation. Racers and sanctioning bodies are using new ways to find sponsorship dollars in 2020. 3. Expect serious, cutthroat competition with the higher stakes. Don't ask yourself "How low should I go?" 1110 This presentation is designed to provide a first look into the demographics, fan base, consumer loyalty, and buying power of the Rally Racing fan. 6 0 obj 0000001109 00000 n The term influencer is relatively new, but the concept has been around for advertisers for a long time. However, it must be written, formatted, and presented in such a way that it attracts the other party (sponsor) to accept your proposal and make them ready to sign the sponsorship agreement with you. Announcement [Event.Name] (Event.Date) (Event.Location) The Moral of the story: Dont expect to go club racing and find a ton of sponsors to pay for your hobby. Are your posts in line with the companys current message? And with that, extraordinarily expensive (Hundreds of thousands PER weekend) to compete in with any shred of competitiveness. Download. Check out our insightfully designed Sprint Car Racing Event Sponsorship Proposal that details the Companys events, drivers profiles, and sponsorship levels. However, getting more followers on Instagram can be challenging, especially with so much competition out there. The following facts are established in the pleadings, deposition testimony, and exhibits offered by the parties. startxref The one form of sponsorship which is open and attainable to all racers is Contingency Sponsorship I spoke about this in a previous blog post, HERE. Expect to promise a specific number of race appearances, shows, online presence, blog posts, etc. The prototype race car is to be evaluated for its potential as a production item. All you usually need to do is display their stickers on the car and if you finish a race in certain positions (usually around the top 5 cars) you get some sort of prize. Learn about the business field to approximate how much revenue the sponsor brings in -- you want to be reasonably sure the organization can afford what you are asking. When he would ask them what their plan was to earn him enough business to offset his costs, they were often dumbfounded or would reply, frustrated, that theyll obviously display his stickers! Dont feel like you need to include a shiny proposal document in the first instance. Blanket emailing everyone in your local area wont work, so you need to put a little time into researching relevant businesses. Sponsorship Proposal For . 68 0 obj <> endobj (Sponsorship activation involves all the initiatives the sponsor would undertake to best leverage the sponsorship assets you offer, e.g. Many sponsorships you see are for partial services, like a shop giving discounted alignments for sponsored cars or free tire mounting and balancing. This is by far the most useful and engaging type of proposal and the kind the template will help you create. Q%(D,qn"Q7lZ|j_u6,qn"Q7lx+h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7lx+h;n"Q7Y}qtnzuI=DcwbT -LK9n6i))(L{`"$M Y=qt`Ql;VXRAM$%mYRM04)R>;mf$O?OSb>/S>eeoX]IPlEz>RY:U( =yY4 U{qG]fbN|5E {Z8f&Zp|^jd}[n yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* Instagram is a powerful platform for building a following and promoting your racing brand. industry, as well as actionable expert tips to help you stay ahead of the curve. You need to know this to be able to create a compelling case for why a business should sponsor you. In the case of a racing sponsorship proposal, the racing team gets the benefits in monetary terms whereas the sponsor gets the benefits of advertisement, promotion, brand reach and awareness, and customer engagement.
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